Solebox Berlin

Linked thematically but often totally different in their silhouettes, shapes and purpose, during the ’70s and ’80s, adidas managed to represent for any key city you care to name on a round-the-world naming mission of sorts. The different waves, from defiantly European, low-slung creations, to chunkier, technical North American drops travelled even further afield over two decades. 

Bodega Boston Super

For winter 2009, the ‘Your City’ Consortium collection from adidas Originals is unique in its offering. Whereas previous collaborative projects might focus on a single shoe, here’s twelve different models, handed to twelve key Consortium retailers, on an appropriately worldwide scale. That means a unique set of makeups on a brace of shoes that transcend time periods and technologies, from the super simple, to the incredibly detailed, set to drop in three waves.

UNDFTD LA Trainer

 
‘Your City’ encapsulates leisure, running and training designs within one loose brief -  represent for your city using the model that bears it’s name. Nothing fuels creativity like local pride. The sole stipulation was to incorporate at least one colour from the original makeup of the shoe into your reworking to complement the source material.

SoleService Oslo

Creative freedom paid off, as crews from Oslo, Copenhagen, Berlin, Paris, Stockholm, Milan, London, New York, Boston, Los Angeles, Toronto and Tokyo re-envisioned these legendary creations, on the shoe that carries their locale, often embellishing their favourite elements, occasionally stripping them down, but always in the knowledge that they’re reworking some truly sacred sneakers.

Y-3 Exclusive: A limited edition shoe and artwork by urban artist MOMO, 10 pairs are exclusively available from Otober 5th, 2009 at No74 for 300€.

In collaboration with Y-3, Brooklyn artist MOMO has put his inimitable stamp on the Hayworth High sneaker in a limited edition number of only 350. MOMO, known for his conceptual collage work and urban intervention projects in places as far-flung as Manhattan, Seoul, and Madrid, dreamed up three different shoe designs that highlight his vivid, geometric style.

Building on that style, MOMO has also created 5 shapes, contained in this envelope, exclusively for Y-3. These unique forms, in the artist’s favorite colors, are limited edition art works that can be hung easily on a nail. To alter the artwork, simply shuffle the order of the shapes to create dynamic combinations. Each shape has one colored side and one white side, allowing for a tremendous variety of possibilities. MOMO’S intent is for the artwork to provide elements of play and surprise. Enjoy.

ROD LAVER GRASS COURT – Bring the Rod Laver back to it’s truest form, giving it a slighty aged look of a shoe you found dead stock from the early 70s with it’s nylon mesh upper and of white leather toebox, tongue lining and eyestay and clean white eyelets makes look and feel like an original 70s court classic..

Expect the 2nd drop of Rod Lavers on Saturday, September 19th!

adidas SLVR key item ‘one piece tee’ is being updated for A/W 09 in an unlimited edition: The one piece tee ‘unlimited edition’.

The one piece tee ‘unlimited edition’ is cut randomly out of one large panel of fabric. The fabric sheet has a large ‘This is an unlimited Edition’ graphic print, which creates an unlimited amount of individual t-shirts and different typographic designs.

The cotton tee is made of a minimal stitching around the body. has a single cut neck line, is short sleeved and is available in white and medium grey heather.

Created in a 3 step method, it is much simpler than any other tee on the market. It is unique in its simplicity, yet comfortable and long lasting.

The one piece tee ‘unlimited edition’ is available at No74 at a price point of €59.

FORUM EXCLUSIVELY AVAILABLE AT No74 IN BERLIN 

The second drop of the 3Way Consortium project from adidas Originals brings together 4 of North America’s most respected sneaker retailers and boutiques to tell their own stories on 5 iconic models from adidas. With the choice of working on the 5 models in whatever combination they desired Goodfoot, Huf, DQM and Undefeated representing Canada, San Francisco, New York and Los Angeles respectively decided to work together across the Stan Smith, Samba, Superstar, Nizza and the Forum in a true collaborative spirit.

NIZZA HI – Featuring a grey fleece material on the upper sitting on a white midsole with matching grey foxing the entire look of the shoe has a stripped back, minimal aesthetic that perfectly suits the model and the concept. Further detailing includes the Goodfoot, Huf, DQM and Undefeated spartner logo surrounding the Trefoil on the tongue and material eyelets also done in grey.

SUPERSTAR – The royal blue nylonesque upper and matching suede 3-Stripes contrast nicely with the white midsole, shell toe, heel tab and lining. The contrast is furthered reinforced with the royal blue Trefoil sitting on the white heel tab, an effect that works well with the colourway overall.

STAN SMITH – Version that they have produced pays homage to the original with an off-white rough suede upper that has all embellishments including the traditional 3-Stripe perforations removed. The image of Stan Smith on the tongue has been replaced with a visual treatment outlining the logos of the partners in the project around the ever-recognisable Trefoil. Further detailing is present in the metal eyelets that are all silver bar the top eyelet, which is white, and Consortium branded – a nod that is as subtle as the shoe itself.

SAMBA – The upper is a solid black textile material with the 3-Stripes removed, which when straddling the white midsole reinforces the low-slung feel of the silhouette. Branding is minimal over the whole shoe, with the Trefoil on the heel tab also etched in black and the tongue featuring the names of the participating partners circling theTrefoil. The top lace eyelet continues brings home the ‘less is more’ theme with barely noticeable Consortium branding.

No74 Exclusive

FORUM – Taking inspiration from tee and sweatshirt prints that the partners had previously produced the result is a guaranteed neck breaker that shuns subtlety in favour of a more in your face approach. Each collaborator contributed one print and all the combined prints were used to make up the upper of the shoe. DQM contributed the classic pin stripe just above the midsole in a nod to their hometown Yankees, a theme that works nicely flowing into the Huf ‘Gold Chain’ print on the toecap. The Goodfoot contribution with a red African feeling bubble graffiti print that stretches across the heel strap and 3-Stripes melds perfectly with the red and white on black Undefeated ‘U’ that runs along the tongue and under the 3-Stripes.

adidas SLVR stands for a timeless and considered design; one that conveys a minimalist character, yet is fresh and progressive.

adidas Originals by Originals attracts show pieces from successful collaborations with Jeremy Scott, Kazuki and Alyasha.